Heidi Hokanson December 16, 2020
First-party Audiences Outperform the Market-Leading Retargeting Vendor

First-party Audiences Outperform the Market-Leading Retargeting Vendor

The top vendor in display retargeting for the past several years has maintained dominance...

Heidi Hokanson October 27, 2020
Control your Audiences and your Creative with Velocidi

Control your Audiences and your Creative with Velocidi

The top vendor in display retargeting for the past several years has maintained dominance...

Heidi Hokanson July 29, 2020
Case Study: Driving Revenue from Retargeting by Predicting Buyer Journey Stages

Case Study: Driving Revenue from Retargeting by Predicting Buyer Journey Stages

Today we released a case study covering almost six months of work with our...

Heidi Hokanson May 28, 2020
Solve Retargeting First

Solve Retargeting First

Customer acquisition costs (CAC) are through the roof these days. With so many new...

Heidi Hokanson March 12, 2020
Metric of the Month: 24% More Revenue

Metric of the Month: 24% More Revenue

Our first Metric of the Month post a few months ago was about how...

Heidi Hokanson January 28, 2020
Metric of the Month: Steady Growth on Half the Ad Spend

Metric of the Month: Steady Growth on Half the Ad Spend

Positive reports of the high volume Black Friday sales were somewhat dampened by the...

Heidi Hokanson November 26, 2019
Good Luck This Holiday (Shopping) Season!

Good Luck This Holiday (Shopping) Season!

It's Thanksgiving in the US this week, but both in the US and the...

Jeremy November 13, 2019
Metric of the Month: 6.9x ROAS for Figleaves

Metric of the Month: 6.9x ROAS for Figleaves

Previously, we’ve shown that our “likely to buy” machine learning model can improve ROAS...

Heidi Hokanson April 24, 2019
Getting Your CDP from Launch to Live

Getting Your CDP from Launch to Live

Today we will break down the private CDP deployment process. When we say that...