Blog

Heidi Hokanson November 15, 2019
Velocidi Wins Digiday Technology Award for Best Customer Data Platform

Velocidi Wins Digiday Technology Award for Best Customer Data Platform

NEW YORK, Nov. 15, 2019 — Velocidi, the customer data platform for direct-to-consumer (DTC)...

Jeremy Halbout November 13, 2019
6.9x ROAS with Buyer Intent Predictions

6.9x ROAS with Buyer Intent Predictions

Previously, we’ve shown that our “likely to buy” machine learning model can improve ROAS...

tiagoboldt October 10, 2019
The Best Teams Are Made Up Of People Who Like Each Other

The Best Teams Are Made Up Of People Who Like Each Other

This blog post is contributed by Tiago Boldt Sousa, Velocidi’s Product Lead, and the...

Heidi Hokanson October 3, 2019
One More Award for Barkyn

One More Award for Barkyn

Team Velocidi is away at our annual company offsite this week. Normally this week...

Heidi Hokanson September 19, 2019
Product Update: Attribution Reports

Product Update: Attribution Reports

New feature alert! Starting in Q4, Velocidi clients can use the customer journey data...

Heidi Hokanson August 13, 2019
Velocidi Named a Finalist for Digiday Technology Awards

Velocidi Named a Finalist for Digiday Technology Awards

We are so excited to announce that Velocidi has been shortlisted for the Digiday...

Heidi Hokanson July 29, 2019
Beyond the Single Customer View: Capturing Omnichannel Customer Journeys

Beyond the Single Customer View: Capturing Omnichannel Customer Journeys

The single customer view, the “golden record” of customer data, is an idea that...

Heidi Hokanson July 8, 2019
Case Study: How Barkyn Doubled Revenue from Retargeting with Velocidi

Case Study: How Barkyn Doubled Revenue from Retargeting with Velocidi

A DTC brand takes machine learning by the horns Barkyn is a direct-to-consumer (DTC)...

Heidi Hokanson June 25, 2019
Product Update: Visual Builder for Machine-Learning Segments

Product Update: Visual Builder for Machine-Learning Segments

Introducing a tool that will provide a new dimension of understanding when creating segments...

Joao de Almeida June 12, 2019
Velocidi at TSEcommerce in Porto

Velocidi at TSEcommerce in Porto

A quick update on life in Porto today. As a part of our culture,...

Heidi Hokanson April 24, 2019
Getting Your CDP from Launch to Live

Getting Your CDP from Launch to Live

Today we will break down the private CDP deployment process. When we say that...

Heidi Hokanson April 5, 2019
Private Platforms are Changing Expectations for CDPs (ExchangeWire)

Private Platforms are Changing Expectations for CDPs (ExchangeWire)

This week, Paulo Cunha spoke with ExchangeWire about the significance of a 'private' solution...

Velocidi February 28, 2019
Velocidi appoints Paulo Cunha CEO, secures $4.7M financing

Velocidi appoints Paulo Cunha CEO, secures $4.7M financing

Velocidi, the customer data platform of choice for security and privacy, takes a step...

Heidi Hokanson November 1, 2018
4 Advantages of Private Deployment

4 Advantages of Private Deployment

In this post we will dive into the benefits and advantages of deploying a...

Heidi Hokanson October 23, 2018
Welcoming Hyuk Lee as COO, Plus Two New Board Members

Welcoming Hyuk Lee as COO, Plus Two New Board Members

Velocidi is bolstering its leadership team with three new additions. Hyuk Lee joins the...

Velocidi May 29, 2018
The GDPR Handbook for Concerned Marketing Teams

The GDPR Handbook for Concerned Marketing Teams

The GDPR is finally here, as you can probably tell by the massive amount...

Velocidi May 16, 2018
Video: How the ShiftForward Acquisition Came to Be

Video: How the ShiftForward Acquisition Came to Be

Recorded at the time of our announcement last month, Paulo Cunha and David Dunne...

Joao de Almeida May 7, 2018
What makes the Velocidi CDP "Private?"

What makes the Velocidi CDP "Private?"

The MarTech marketplace has agreed on the importance and pertinence of Customer Data Platforms....

Joao de Almeida April 26, 2018
How Does the GDPR Compare to China's Cybersecurity Law?

How Does the GDPR Compare to China's Cybersecurity Law?

May 25th is quickly approaching and with it the enforcement of the General Data...

Joao de Almeida April 17, 2018
Q&A With Paulo Cunha, Chief Product Officer

Q&A With Paulo Cunha, Chief Product Officer

As part of Velocidi's recent acquisition of ShiftForward, Paulo Cunha, formerly CEO of ShiftForward,...

Joao de Almeida April 12, 2018
Olá! We are Velocidi Portugal

Olá! We are Velocidi Portugal

The recent acquisition of ShiftForward by Velocidi comes with an extra: our company has...

Velocidi April 12, 2018
Velocidi Acquires ShiftForward

Velocidi Acquires ShiftForward

New York, NY – April 12, 2018 –Today, Velocidi becomes the world’s first private Customer Data Platform...

Velocidi March 1, 2018
5 Essential KPIs for E-commerce Marketing Managers

5 Essential KPIs for E-commerce Marketing Managers

When it comes to marketing for e-commerce, KPIs are not only difficult to assess,...

Velocidi February 15, 2018
Don't Let Strangers Manage Your Data For You

Don't Let Strangers Manage Your Data For You

We are at 99 days and counting down to May 25th, when the General...