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Heidi Hokanson March 12, 2020
Metric of the Month: 24% More Revenue

Metric of the Month: 24% More Revenue

Our first Metric of the Month post a few months ago was about how Figleaves, an online apparel brand, saw almost seven times the ROAS from their ‘likely to buy’…

Heidi Hokanson January 28, 2020
Metric of the Month: Steady Growth on Half the Ad Spend

Metric of the Month: Steady Growth on Half the Ad Spend

Positive reports of the high volume Black Friday sales were somewhat dampened by the news of high ad costs cutting into brands’ ROAS.The increasing costs of…

Heidi Hokanson April 24, 2019
Getting Your CDP from Launch to Live

Getting Your CDP from Launch to Live

Today we will break down the private CDP deployment process.When we say that Velocidi is “like an in-house solution,” it’s possible that some of you are…