machine learning


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Heidi Hokanson July 29, 2019
Beyond the Single Customer View: Capturing Omnichannel Customer Journeys

Beyond the Single Customer View: Capturing Omnichannel Customer Journeys

The single customer view, the “golden record” of customer data, is an idea that businesses have been pursuing for a long time. Having one view of customer…

Heidi Hokanson July 8, 2019
Case Study: How Barkyn Doubled Revenue from Retargeting with Velocidi

Case Study: How Barkyn Doubled Revenue from Retargeting with Velocidi

A DTC brand takes machine learning by the horns Barkyn is a direct-to-consumer (DTC) pet-care company. Like many DTC companies, social media is a primary acquisition…

Velocidi February 28, 2019
Velocidi appoints Paulo Cunha CEO, secures $4.7M financing

Velocidi appoints Paulo Cunha CEO, secures $4.7M financing

Velocidi, the customer data platform of choice for security and privacy, takes a step further in our growth with the appointment of Paulo Cunha as Chief Executive…

Heidi Hokanson December 6, 2018
Two Examples of Machine Learning In Action

Two Examples of Machine Learning In Action

In previous blog posts, we’ve highlighted Velocidi's ability to run machine learning predictive models on first-party data. This allows you to increase conversion…