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Baco

Baco

Chief Retrieving Officer

Penny

Penny

VP, Tricks & Treats

From the Blog

CDP vs CRM: Why you need both

CDP vs CRM: Why you need both

For growing brands, managing customer data is not a question of CDP vs CRM, but understanding the distinctions and complimentary benefits.Customer data platform…

Mariana Silva September 9, 2021
Velocidi Wins Title for “Best Conversion Rate Optimization Solution”

Velocidi Wins Title for “Best Conversion Rate Optimization Solution”

We are incredibly honored to share that we have been selected as the "Best Conversion Rate Optimization Solution" in the 2021 MarTech Breakthrough Awards! 🥳The…

Mariana Silva August 12, 2021
Infographic: How To Segment First-party Audiences for Every Funnel Stage

Infographic: How To Segment First-party Audiences for Every Funnel Stage

There is a marketing application for first-party customer data at every stage of the funnel as long as you have the tools. When you're able to capture first-party…

Heidi Hokanson August 5, 2021
How to Use First-party Audiences on Facebook and Google

How to Use First-party Audiences on Facebook and Google

Are you getting started with first-party audiences? If you're just starting to experiment, the best place to start is your Facebook and Google campaigns. Using…

Heidi Hokanson July 20, 2021